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Gap For Good

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Responsibly made for every generation.

Our purpose is to create change that is sustainable, to enrich communities, and to be better for this generation and the next.

Because we believe Gap should be a force for good, we design products with better materials and strive to make a positive impact for people and our planet.

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Sustainability is a journey.

From water to wash, fiber to factory, our goal is to make the clothes you live in — but to do it responsibly with respect for the planet we all share.

We’re not perfect. But we promise to lead, not react. To use less, not more.

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When You See This Globe

Know that this responsibly made style is part of our Generation Good collection, or part of our water-saving Washwell program, or made with at least 50% of more sustainable materials. Our more sustainable materials include recycled materials, regenerative cotton, organically grown cotton, cotton-in-conversion to organic, Tencel, Tencel x Refibra, Lenzing Ecovero, Livaeco by Birla Cellulose, and Partially Plant-Based EVA.

Check out our Good Glossary here to learn more about these materials.

And look for details about each style on the style’s Product Details page.

Our Journey

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Water

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People

Empowering and supporting the people we work with is a non-negotiable.

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Materials

We believe the
materials we use
make a difference.

Generation Good

Our bridge to the future starts with five pillars we mark it against. It’s our most sustainable collection yet — and we’re just getting started.*

Shop the Collection

*Products in this collection are denoted with
Gen Good in the name.

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Waste Not

The story of your well-loved clothes doesn’t have to end with you. That’s why we’ve partnered with thredUp.

Just box up your gently used clothing, shoes, and accessories. Then order a free Clean Out Kit from thredUp to turn your clothes into a Gap shopping credit. Your gently used clothing will be sent to a charity in need to give them a whole new life.

Shop Responsibly

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Men
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Teen
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Girls
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Boys
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Toddler
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Baby
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When You See This Globe

Know that this responsibly made style is part of our Generation Good collection, or part of our water-saving Washwell program, or made with at least 50% of more sustainable materials. Learn more at gap.com/gapforgood.

The Good Glossary

Our living, breathing dictionary on all things sustainability and what they mean.

#GapforGood

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Doing good takes a village.

It takes us + you. Get inspired by our community and show us how you pay the good forward using #GapForGood.