Better in Denim. The lookbook.
A new denim collection for your self-expression. Bold fits. Low rises. Made to wear one way — yours.
Featuring KATSEYE.
Yoonchae
Denim Racing Jacket
Long & Lean Jean
Daniela
SecondSkin Bodysuit
Men’s Baggy Jean
Manon
Custom top by Gap
Extra Baggy Jean
Megan
Denim Shell Top
Micro Mini Pleated Skirt
Sophia
Denim Fitted Shirt
Denim Pleated Skirt
Lara
Custom top by Gap
Long & Lean Jean
About KATSEYE.
One global girl group, the first of their kind to bridge cultures through a K-pop lens. Since getting their start on the 2024 Netflix series Pop Star Academy: KATSEYE, KATSEYE has proven to have all the makings of the next music icons. Creating viral songs. Sparking dance trends across social media. And amassing millions of fans, aka EYEKONS.
Their namesake, KATSEYE, is inspired by a cat’s eye gemstone which radiates a variety of colors — much like their members. Each one unique. Together, an unstoppable force. Up next: a North American tour, launching later this fall.
About KATSEYE.
One global girl group, the first of their kind to bridge cultures through a K-pop lens. Since getting their start on the 2024 Netflix series Pop Star Academy: KATSEYE, KATSEYE has proven to have all the makings of the next music icons. Creating viral songs. Sparking dance trends across social media. And amassing millions of fans, aka EYEKONS.
Their namesake, KATSEYE, is inspired by a cat’s eye gemstone which radiates a variety of colors — much like their members. Each one unique. Together, an unstoppable force.
Up next: a North American tour, launching later this fall.
Natalie
Oversized Bomber Jacket
Long & Lean Jean
Jaiden
Denim Chore Jacket
Extra Baggy Jean
Pearl
Big Shirt
Horseshoe Overall
Nico
Extra Heavyweight Hoodie
Baggy Jean
Jaiden
Denim Chore Jacket
’90s Loose Jean
Dario
Canvas Overshirt
Canvas Baggy Pant
Fatou
Icon Denim Trench
Big Shirt
Men’s Baggy Jean
Natalie
Men’s Denim Icon Jacket
CashSoft Baby Tee
Denim Mini Skirt
Behind the campaign.
With choreographer Robbie Blue.
Robbie is no stranger to creating iconic dances. After a year of choreography highlights like Doechii’s “Anxiety” music video, he steered our campaign by assembling 30 of the best dancers in the world, alongside KATSEYE. “When you add in everybody’s styles, things come to life and take on a different shape,” he told us. The result: a complex piece that celebrates unity, individuality, and dance. One truly epic moment.
Shop the campaignWith choreographer Robbie Blue.
Robbie is no stranger to creating iconic dances. After a year of choreography highlights like Doechii’s “Anxiety” music video, he steered our campaign by assembling 30 of the best dancers in the world, alongside KATSEYE. “When you add in everybody’s styles, things come to life and take on a different shape,” he told us. The result: a complex piece that celebrates unity, individuality, and dance. One truly epic moment.
Shop the campaignBetter follow along.
